Ubisoft Won't Release Swinger-Party Game in the U.K.

Illustration for article titled Ubisoft Wont Release Swinger-Party Game in the U.K.

We Dare, the Wii party game whose marketing suggests it's much naughtier than it really is, won't be released in the United Kingdom. Publisher Ubisoft is pulling the game back after a rating found it suitable for kids 12 and up.

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Politicians and press in Great Britain were, of course, in high dudgeon (is there any other kind of dudgeon?) over We Dare's minigames, which seemed to encourage spanking, striptease and other suggestive acts most wouldn't want their 12-year-old doing, in the context of a video game or anything else. Still, the game received a 12+ rating from PEGI, the European equivalent of North America's ESRB, drawing fire from opinion-makers in the U.K.

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"Following the public reaction to the 12+ rating of We Dare, Ubisoft has made the decision not to sell the game in the United Kingdom," Ubisoft told The Daily Telegraph.

For those in the U.S., the game was never going to be released here. Ubisoft knew much better than to try that shit with our mainstream media and our current political climate.

We Dare UK release shelved [The Telegraph, via Gamasutra]

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DISCUSSION

truthtellah
truthtellah

Can't a developer encourage the ratings board to give it a higher rating? I mean, sure, they can't do that to -lower- a rating, but certainly they can say, "Hey, this is meant for upper-teens and adults, please raise it to at least T rating."

Why would a ratings board not -increase- a rating upon request?

Or was their intent to really sell this to kids? Because if that was their initial intent, that advertising company should be fired.