EA Buys Glu Mobile For $2.1 Billion

Together they are EAGLU.
Together they are EAGLU.
Image: EA / Glu Mobile

EA adds a massive amount of mobile gaming power to its portfolio with the $2.1 billion acquisition of San Francisco-based Glu Mobile, makers of Diner Dash, Cooking Dash, Restaurant Dash: Gordon Ramsay, and Kim Kardashian: Hollywood ... Dash.

Advertisement

Nothing accelerates the growth of a company’s mobile business like acquiring an already massively successful mobile business. EA’s acquisition of Glu Moible, detailed in a stodgy official press release, is akin to Activision buying Candy Crush maker King back in 2015. EA gains ownership of a large portfolio of very lucrative mobile games, including the various Dashes, the Kardashian games, Deer Hunter (a personal favorite), and Disney Sorcerer’s Arena. Glu benefits by being owned by EA, which will probably be fine.

Kotaku elder, lover of video games, keyboards, toys, snacks, and other unsavory things.

DISCUSSION

sensesomethingevil
WARRIORS! Revive the power of the ORBS

I remember their feud with Rubbr.

No matter what they tried, they couldn’t get anything to stick.