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Bullets and Booze, Bottles and Brass Litter Max Payne 3's Official TV Ad

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Here's the official Max Payne 3 promotional trailer, which premiered last night on ESPN during the Los Angeles Lakers-San Antonio Spurs game. I suppose I should have been watching that, but I was playing Trials: Evolution and swearing loudly.

Where was I? Well, the slow motion and the trails following every. single. round are rather in your face as to what this game is all about. That upturned empty bottle of booze also is unsubtle. But then, Max Payne never struck me as much of a subtle guy.

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Max Payne 3 arrives on May 15. This ad is going to be shown internationally through that date, for sure.