Mirror's Edge "Wanted" Posters Pop Up At Universities

Electronic Arts is giving Mirror's Edge » 11/06/08 10:00pm 11/06/08 10:00pm viral marketing the old college try, with "wanted" posters for the game's protagonist Faith popping up at at least one college campus, the University of Southern California. Yes, we've definitely seen before — and arguably done a little better — but we can't fault EA for trying…

Gears COG Unlocks Secret Site Full of Goodies

Well, get a load of this. Remember the E for All Expo? Yeah it's this weekend in Los Angeles and finished as of today (so are the Cubs, unfortunately). But the Gears of War 2 booth there handed out a dogtagged COG stamped with a supa-secret code that you enter at this site » 10/05/08 1:00pm 10/05/08 1:00pm (screenshot above). That delivers you to to a…

Command & Conquer: Red Alert 3 Calls Out Starcraft

You know, I'm not gonna try to guess the viral marketing policies or in-house/contractor authorizations of Electronic Arts to determine if this really does constitute EA taking potshots at Blizzard. But that is undeniably the actors J.K. Simmons (President Ackerman) and Jonathan Pryce (Field Marshall Bingham, on… » 9/21/08 7:00pm 9/21/08 7:00pm