I Should Have Saved My New Console Money For Megatron Shoes

Detroit Lions wide receiver Calvin Johnson Jr. is my favorite football player. Okay, he's the only football player I can name, and that's only because people call him Megatron. Now I love him even more, because he's the inspiration behind a $550 box set of three pairs of sneakers and a limited-edition Transformer. » 11/19/13 8:00pm 11/19/13 8:00pm

Nike Stuck a Sonic Minigame in its Strange Web Ad

Yesterday, Nike's football division—that would be football football, not American football—cranked up "My Time is Now," which looks like the big campaign it'll have going during UEFA Euro 2012 in about three weeks. It shows a soccer pitch, the locker room, a team dinner all overrun by ordinary joes. OK, I get all that. » 5/19/12 12:00pm 5/19/12 12:00pm

The Secrecy Behind the NFL's New Look Required a Uniform Effort from EA …

The flawless revealing, two weeks ago, of the NFL's new uniforms and their designs required an unusual level of secrecy. But it was a particularly nerve-wracking process for the Madden NFL » 4/19/12 6:01pm 4/19/12 6:01pm developers, the game's creative director told me.

Meet the NFL's New Uniforms—Same as the Old Uniforms?

Nike is the new maker of uniform apparel for the NFL, and yesterday saw the unveiling of the new threads for all 32 teams. And they're ... basically the same as last year's for most teams in this tradition-bound sports institution.


The Seattle Seahawks did get a makeover but, as the excellent Uni Watch by Paul Lukas » 4/05/12 6:30pm 4/05/12 6:30pm

One to Rock, One for the Box: A Quick Look at NBA 2K12's Killer Kicks

I have a nephew who's a bit of a sneaker enthusiast. He's done the whole line-up-at-midnight-for-new-Dunks thing, despite the fact that he's got size 14 feet. He's also a gamer and I took him to see a demo of NBA 2K12 earlier this summer. And, while he was polite enough not to ask about the in-game footwear in this… » 10/03/11 12:40pm 10/03/11 12:40pm