Your Madden 13 Cover Athlete Will Be Cam Newton Or Calvin Johnson

The Panthers' athletic quarterback takes on Detroit's ridiculous wide receiver for Madden 13 cover glory (and inevitable curse-induced injuries). [ESPN (thanks, PC!)]

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DISCUSSION

Do the players have any say in whether their 'likeness' can be used for the Madden cover or does that fall into some kind of legal realm where the NFL technically owns the right to allow the Madden series to use their picture on the cover? I'm just trying to understand why anyone would actually want to be on the Madden cover seeing as how the curse seems to be a fairly reliable eventuality based on previous covers.