Woman Uses Her Unbelievable Fingernails To Promote Candy Crush

Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Kotaku EastEast is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.

Tokyo trendsetter Harutamu looks ready to set another fad: Turning your fingernails into ad space.

Advertisement

Harutamu had her nails done up to promote Candy Crush in Japan. The official press release is calling this a "nail advertisement" (ネイル広告 or nairu koukoku).

Japanese site GetNews wonders if this is a world's first. Kia had a nail promotion in 2011—though, what Harutamu is doing is slightly different. Surely, something like this has existed before, no?

Advertisement
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em

Harutamu got internet fame earlier this year for her outrageous Coming of Age Day get-up and for helping to create the "hair smiles" photo trend.

Let's have a look at how she's now promoting Candy Crush:

Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Advertisement
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Advertisement
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em
Advertisement
Illustration for article titled Woman Uses Her Unbelievable Fingernails To Promote emCandy Crush/em

Doing regular things must be... tricky with those nails. Though, Harutamu seems to be anything but "regular."

Advertisement

世界初のネイル広告!? 黒ギャル・はるたむのデコネイルがすごい [GetNews]

独創的PR会社おくりバント、Twitterで話題の黒ギャル"はるたむ"のネイルに [Adways]

Photos: はるたむ

To contact the author of this post, write to bashcraftATkotaku.com or find him on Twitter @Brian_Ashcraft.

Advertisement

Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.

Share This Story

Get our newsletter

DISCUSSION

clearly just seeking attention and money. anybody who follows and pays attention to the shit going on with king would know there are other things more deserving of advertising that probably dont look as ridiculous either.