Whose Promoting Google Chrome in Japan? Why, a Virtual Idol.

While North America got home-grown popstar got Justin Bieber for Google Chrome commercials, Japan got a homegrown star of its own for Google Chrome ads. Make that, a virtual homegrown star.


That's right, Hatsune Miku appears in a Google Chrome spot. Other Japanese Google Chrome spots do feature the likes of Lady Gaga, who is as close as the world's going to get to a living virtual idol.

Oddly, Toyota once used a Westernized Hatsune Miku to shill cars in America. Considering how Hatsune Miku went virtual and then mainstream in Japan, Google Chrome ad makes perfect sense. That Toyota one was just wacko.

『初音ミク』が登場する『Google Chrome』CM [Kotaku Japan]



Is Hatsune Mike crowdsourced? If so, that would make a little more sense to me than my previous understanding.