Child’s Play – a charity founded by Penny Arcade’s Mike Krahulik and Jerry Holkins – managed to raise over $2 million during the course of 2010. Amazing.
The charity, which is geared at providing entertainment (video games in particular) for kids stuck in hospital, brought in $2,294,317 from various events, functions and donations over the year, which is impressive in its own right. Consider that it brings Child’s Play’s lifetime earnings to nearly $10 million and it’s something to be marvelled at.
While much of that tally is made up of individual donations, some notable big-time givers include the Humble Indie Bundle crew ($300,000), the Desert Bus For Hope Marathon ($207,000) and Microsoft’s “Fate of Carmine” event ($150,000).
https://kotaku.com/charity-game-bundle-makes-over-1-million-update-5715896
Child’s Play Raises Over $2 Million In 2010 [Gamasutra]