Two teenagers in California were found dead in a vacant apartment with an empty can of Four Loko, the banned alcohol and caffeine concoction, and other evidence of drug use. There goes any hope of a brand revival.
Besides the sensationalism here, I think it's funny that Four Loko is being banned and called out when it's not the only alcoholic energy drink on the shelves. I mean, Sparks has existed since 2002. It doesn't have caffeine anymore, but I don't remember any uproar about Sparks.