Nerd retailer Mandarake is a self-described "ruler of time". Ruler of in-store promotions might be more accurate.
To kick off summer, Tokyo's Mandarake Complex held a one-off in-store cosplay event with six Mandarake staffers dressing up as characters in swimwear.
Staffers dressed up as characters from Macross F, Puella Magi Madoka Magica, and Tales of the Abyss.
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What makes this in-store promotion different from other events is that Mandarake sales clerks got in on the act, instead of Mandarake simply hiring a host of cosplayers.
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Want to play a game of what doesn't belong? Click through the gallery, courtesy of Akiba Blog.
「スク水撫子」ほか まんだらけコンプレックスの水着コスプレ [アキバBlog]