Early in the PlayStation 3's life on store shelves, Sony decided the best way to market the $499-and-up machine was through crying baby dolls and sterile white rooms, ads that shockingly came off as "arrogant." Thank goodness we're past that.
But, said Sony's top marketing officer, they look down their nose at Nintendo's motion control, and that's why the PlayStation Move is on the scene - to make this kind of thing cool for the core.
The long-rumored, recently leaked existence of PlayStation 2 games joining the "PS One Classics" line comes a bit closer to reality, at least in the mind of PlayStation senior VP Peter Dille who calls the digital re-issues a "terrific opportunity."
The cliffhanger at the end of yesterday's Chain Interview had Xbox exec John Schappert wanting to know what a Sony exec thinks of Xbox Live. Let's get past the halfway point with an answer.
When last we left off, Nintendo's Shigeru Miyamoto was asking me to ask Metroid designer Yoshio Sakamoto when he wants Miyamoto to retire…
Sony's head of marketing for the PS3 confirmed that the next console Metal Gear Solid is not an Xbox 360 exclusive or even a timed one.
2008 was not a banner year for the PSP in North America, with a software release list that could nicely be called thin. That was in part due to developers nearly abandoning the platform.
Sony's Home has weathered its fair share of insults since launch. But putting arguments over the service's usefulness aside for a moment, lets today look at some numbers.
You may have heard, the PlayStation 3 is expensive. Not "private jet" expensive, sure, but compared to the Wii and 360, it's expensive. So people want it cheaper. Sony, however, are having none of it.
Welcome to the Family is a series of three letters that will run this week from the heads of Microsoft, Sony and Nintendo.
Say what you will about his outbursts, Sony's Peter Dille is a man who wears his heart on his sleeve. Dude bleeds Sony. And as is often the case with passionate, outspoken types, as often as they're wrong about something, they're right about something else. Yesterday, Dille was so wrong about Final Fantasy XIII, but…
Sony's Peter Dille has never been a man short on words. So when asked by MTV what he thought of Microsoft's Final Fantasy XIII coup, he offered words:
First week sales figures provided by Microsoft, courtesy of unnamed retailers, put sales of Grand Theft Auto IV at 60% for the Xbox 360 version, 40% for the PlayStation 3 version. A win, undoubtedly, for Microsoft. N'Gai Croal of Level Up got his hands on some GameStop-only sales data, which puts the percentage more…