Sony Turns Hotel Into Giant Concrete PS4

Illustration for article titled Sony Turns Hotel Into Giant Concrete PS4

Sony's holding a PS4 "review" event in New York this week, and it's going down at The Standard High Line, a weird-looking old hotel that's not exactly in the middle of Times Square. I was wondering why Sony would choose such an odd building for such an important event, but this light show explains it.

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Illustration for article titled Sony Turns Hotel Into Giant Concrete PS4
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I mean, sure, it's no PS3 building...

Illustration for article titled Sony Turns Hotel Into Giant Concrete PS4

..but for a temporary event it's doing an OK job.

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DISCUSSION

theomeganerd
theomeganerd

Can someone please explain this?

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