Apparently Pyramid Head got tired of the 9 to 5 butcher gig, got a personal trainer and an agent, and now has made it big as an emaciated eurotrash model for a Swedish label.

In what will likely be the only time I ever link to any site with more than one circonflexe in its title, here is the "Lookbook" for the 2009/10 Fall and Winter collection for "Odeur." That's right, it's French for "odor." I guess it means something other than that, idiomatically, because to anglophones the word is commonly preceded by "body."


I feel that someone should point out to Odeur that their commentary on ... what, anonymity? Scalene triangles? Man's inhumanity to man? might infringe on some Konami IP. But I doubt there's any risk of brand confusion when you're dealing with these kinds of products.

Of course it begs for a high concept explainer, but as I'm out of my depth in both Silent Hill and haute couture, I leave that to you, dear readers.

Odeur: Autumn/Winter 2009/2010 Lookbook [Coûte que Coûte, thanks Thomas M.]

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