Skip to content

Potato Chips Are Vanishing In Japan, Panic Buying Begins 

Typhoons that hit Hokkaido last August have resulted in a domestic spud shortage for Japan. Know what fewer potatoes means? Fewer potato chips. And like that, the panic buying has begun.

According to Jiji, Japanese snack companies Calbee and Koikeya are ceasing the sale of numerous potato chip products because of this shortage. Japan Today reports that starting April 15, Calbee will no longer ship 18 potato chip snack varieties, and from April 22, it will temporarily suspend 15 more varieties, including its Big Bag Lightly Salted, which might be the country’s most iconic potato chip.

Calbee was hoping to use American imports during the shortage, but apparently cannot meet demand. Japan Today adds that Calbee also said American potatoes aren’t up to snuff quality-wise. Koikeya, meanwhile, is temporarily discontinuing nine of its potato chip varieties, citing the fact the company uses 100 percent Japanese spuds.

Not all potato chips are disappearing from Japan. However, because the sale of certain popular varieties are either ceasing or stopping temporarily, stock is already vanishing from certain store shelves.

Note: This isn’t happening everywhere (for example, as of earlier today, this store and this one seem to be stocked), and like I said, it’s not happening to all types of chips. The brand that appears to be hit hardest is Pizza Potato, which is one of the varieties Calbee will no longer make.

https://twitter.com/embed/status/852045820031451137

Like clockwork, bags of Pizza Potato are also appearing on Japanese internet auction sites.

https://twitter.com/embed/status/852098935061663744

I went to five different stores tonight in Osaka, and I can confirm that, yes, specific varieties impacted by this are in short supply, if not selling out.

https://twitter.com/embed/status/852127223708401664

https://twitter.com/embed/status/852112183240515586

https://twitter.com/embed/status/852109762929897472

https://twitter.com/embed/status/852105155386277890

https://twitter.com/embed/status/852105058829254656

https://twitter.com/embed/status/852114590724833280

https://twitter.com/embed/status/852113493289451520

As you can see some people are buying lots of these endangered varieties.

Or recommending that you buy before they’re gone.

Here are photos of the situation from across the country. Some stores are cleaned out.

https://twitter.com/embed/status/852128135235620864

https://twitter.com/embed/status/852128375040745472

https://twitter.com/embed/status/852126886700371968

https://twitter.com/embed/status/852126380888174592

https://twitter.com/embed/status/852125127189725184

https://twitter.com/embed/status/852105177209257984

https://twitter.com/embed/status/852083437066362880

https://twitter.com/embed/status/852090504493711360

https://twitter.com/embed/status/851782877146525696

https://twitter.com/embed/status/852108458342076416

https://twitter.com/embed/status/852108363663933440

https://twitter.com/embed/status/851752563938516992

https://twitter.com/embed/status/852104418317090817

https://twitter.com/embed/status/852094373655232513

https://twitter.com/embed/status/852107467039186944

https://twitter.com/embed/status/852104907754569728

https://twitter.com/embed/status/852109477687902213

https://twitter.com/embed/status/852109157633216513

https://twitter.com/embed/status/852106856486940674


Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.

🕹️ Level up your inbox

Don’t miss the latest reviews, news and tips. Sign up for our free newsletter.

You May Also Like