Overwatch Director Says Speaking To Fans Is ‘Intimidating’ For His Team

Illustration for article titled Overwatch Director Says Speaking To Fans Is ‘Intimidating’ For His Team

How many of the people who make games fear some of the people who play them? That question drove conversations last week among quite a few game developers, and over the weekend, Overwatch director Jeff Kaplan offered his own take: Lots.


On the Blizzard forums last Wednesday, a fan wondered if the team behind the popular hero shooter was understaffed. “Now I get it the devs have to choose their words carefully and can’t respond to every [question],” wrote poster Vánagandr, pointing out a lack of “blue posts” from Blizzard staff on the Overwatch development team. (On Blizzard’s forums, posts from staff members show up as blue.) “Even large collective threads with hundreds of posts on one topic, or dozens of threads on the same question go ignored.”

On Friday, Kaplan responded, with a 1,300-word post that touched upon many things including the amount of work that he and his 100-person Overwatch team put into the game. (“Since the day we have launched, we’ve only increased our efforts and dedication.”)

He continued with an explanation for why “blue posts” appear to be so infrequent:

And if you’ll allow me to speak openly for a moment — it’s scary. Overall, the community is awesome to us. But there are some pretty mean people out there. All of our developers are free to post on these forums. Very few of us actually do because it’s extremely intimidating and/or time consuming. It’s very easy to post the wrong thing and make a “promise” to the community that no one intended to make. Once we say we’re working on something, we’re not allowed to “take it back”. It’s set in stone.

Also, because we are open with you and do not hide behind an anonymous handle (like all of you have the luxury of doing), we often times get personally attacked and threatened.

Most great developers I know just love being head’s down making or playing games. The “public speaking/posting” part of the job is downright scary and intimidating. It often feels like there is no winning.

It’s a mirror of comments made by veteran designer Charles Randall last week, who wrote on Twitter that “gamer culture is so toxic that being candid in public is dangerous.” Kaplan took things even further, pointing out that Overwatch fans regularly email Blizzard asking for heads:

Of course the team talks about Mercy. Of course we talk about Ana. But we talk about all of the heroes. If we post, “we’re talking about Mercy” immediately there is an expectation that she is going to be radically changed in the next patch when the truth is, we might just leave her how she is for a while. We’re not allowed to post that here without our bosses (and I am talking literally here) receiving emails from some of you demanding we be fired. It’s not exactly what I would call a safe environment for creative people to openly express their thoughts and feelings.


It’s yet another example of how toxicity in the gaming community can impact the people behind games, and yet another sign that things need to change.



Talking to video game fans is intimidating? Not sure where they’re coming from.