Having appeared in every other SSX game released to-date, the franchises' generic male character, Mac, is definitely making a reappearance in the 2012 reboot.
I suppose not every character in SSX needs to either be a hot female or a guy with an over-the-top personality. Mac here represents the baggy-pantsed everyman, or at least every college age white man.
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We've actually grown up with Mac Fraser. According to the SSX Wiki, he started off 15-years-old in the original SSX; aged to 18 in SSX 3; and was 20 in SSX on Tour. By the time the new SSX rolls out in January 2012, he should be dangerously close to too old for this shit.