New Barbie Makes Video Games For A Living

Earlier today Mattel debuted a bunch of new Barbie dolls for the coming year. Among them: Game Developer Barbie, with her cool glasses and nifty headphones and ergonomically sound standing desk.

Game Developer Barbie is coming out this summer and joins a few other new lines, a couple of which seem geared toward modernizing and freshening up the brand:


Barbie has had a huge number of careers over the years, and it’s nice to see her branching out into growth industries like game development, espionage, and vice presidency. We expect she’ll be responsible for the next big Steam survival game, and hope this whole endeavor turns out better than the last time she took a crack at making video games.

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