If youâve been on Twitter, Steam, Tiktok, or Reddit recently, you may have come across a 3D model of a black-and-white cat. This is Maxwell, and while the catâs become very popular among modders and gamers over the last few months, its origins date back before 2023. So why is a low-poly model of a cat from years ago popping up everywhere? Well, I can explain.
Maxwell is a cat. The internet loves cats. Done. Thatâs it. A short explanation, I know, but there you go. See you next time!
Maxwell the spinning catâs humble origins
Okay, thereâs more to the story of why Maxwell the spinning cat has become a meme. It started back in November 2017 on photo-sharing website Imgur. Thatâs when userVoidhawk42 posted a simple image of a black-and-white cat laying on a piece of paper, which said âPlease do not bend.â Cats donât give a shit about your rules, and indeed, the cat was deforming the paper. But it was from that first Imgur post that others found and re-shared the image of the cat.
Cut to October 12, 2022. After years of people re-sharing the image from Imgurâoften giving the cat different namesâa Steam user uploaded a low-poly model of Maxwell to the Garryâs Mod Steam Workshop. Now anyone could download and add this cute cat to the classic PC game. The model became fairly popular, racking up over 20,000 views and 500 likes.
Later that month a different Steam user, ScottRim, tweaked the original model and made it a holdable object that players could run around with in Garryâs Mod. In about a month, this new version of the cat brought in over 100,000 views and over 6,500 faves. This second mod is also where the name Maxwell became the catâs most popular online moniker.
From here, Maxwell the spinning cat exploded across the internet. YouTubers began making videos featuring the cat and viral tweets began popping up. Then on November 4, 2022, Maxwell the cat started spinning. Twitter user blastycat posted a GIF of Maxwell spinning that quickly got thousands of likes and retweets. The next day another Twitter user edited the spinning cat GIF and made it appear as an in-game Final Fantasy item. This tweet was even more popular, and likely introduced a lot of people to Maxwell.
— đđđđđ« (@hacer_kun) November 5, 2022
Later in November, Tumblr users began sharing videos of Maxwell spinning to different songs and this quickly became the hot new trend. You can find countless videos across YouTube and Twitter featuring Maxwell spinning to classic video game songs, âFree Birdâ by Lynyrd Skynyrd, âFunkytown,â and many more. Many of these videos would get millions of views. People really liked that spinning cat!
In late 2022 and early 2023, Maxwell started showing up in mobile games, like Maxwell Forever-Cat Game on iOS and Drifting With Maxwell The Cat: The Game
That brings us to today, where you can still find people uploading videos and shitposts starring the internetâs favorite spinning cat, like this animation created in Minecraft and posted on Reddit a few weeks ago. (It was later shared on shared on Twitter by Shockbyte, getting 40k views.)
Maxwellâs real name is Jess
Sadly, Maxwell the spinning catâs story takes a decidedly unfun turn at this point. Sorry about that. It turns out Maxwellâs real name was Jess. According to an Imgur post from cat owner Voidhawk in January 2020âyears before they became a meme phenomenon among gamers and modders alikeâa visit to the vet revealed that Jess had a blocked intestine. Voidhawk didnât know what to do.
âI am just totally devastated. Sitting here crying,â Voidhawk posted on Imgur. âSheâs only nine years old. My fiance got her just after a suicide attempt, and sheâs been the rock of her mental health ever since. I have no idea what to tell her when she gets home from work.â
As far as I can tell, thatâs the last confirmed status update on Jess, aka Maxwell, available at this time. While rumors have popped up that the cat lived or died, Kotaku wasnât able to confirm either way, and has reached out to Voidhawk.
However, regardless of if Jess is still with us in 2023, it doesnât change how much joy and happiness this one cat has brought thousands of people online. If Jess didnât make it, at least she will be remembered for years to come as that cool spinning cat everyone loved and made memes about.
Update 2/22/2023 1:55 p.m.: Jess aka Maxwellâs owner, Voidhawk, has sadly shared the news with Kotaku that the famous cat passed away in early 2020.
âShe was a lovely girl, but alas what we thought was an intestinal issue at first turned out to be cancer,â explained Voidhawk. âShe passed away shortly afterward. We miss her dearly, but we remember her âtake no crapâ attitude fondlyâwhen I first met my wife, I knew that impressing her parents mattered much less than impressing Jess!â
Voidhawk also explained that, despite being online â24/7â they didnât know that Jess had become a meme in games and on YouTube. They said it was âcharmingâ to hear that her model lived on across the internet. They also had one final and weird little nugget of info to share with Kotaku:
âSlightly weirder is I previously had a completely different cat when I was a child named Max! Odd coincidences!â
