Take Biz Markie’s “Just a Friend.” Change the song so that it's about Hot Pockets, and then get Snoop Dogg and Kate Upton to perform it. Add lots of pot and Minecraft references, and throw in some other cameos in there for good measure.
What do you get? Why, you get this nonsensical yet glorious Hot Pockets ad that will probably make you ask "what the shit?," of course.
Shh. No questions. Just look at the GIFs.