Inside the World's First Kit Kat Specialty Shop

Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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Earlier today, the world's first Kit Kat "specialty shop" opened in Tokyo. It's called the Kit Kat Chocolatory, and you can see a photo of it right up there.

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As previously reported, the new Kit Kat shop offers gourmet Kit Kats. That's it! There are three flavors currently: the "Sublime Bitter," which is made with couverture, "Special Cherry Blossom Green Tea," which uses extract powder from cherry blossoms, and "Special Chili," which has a chili pepper cream between the wafers.

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Here's a look at the shop, which is located in Seibu Department Store in Tokyo's Ikebukuro:

Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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Ads promoting the Kit Kat Chocolatory in Ikebukuro:

Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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According to FashionSnap, the "Sublime Bitter" Kit Kat is limited to only 300 bars per day, because adding the couverture is done by hand. Each priced at 315 yen ($3) and a box of ten is 3,413 yen or $33.

Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop

Since today is opening day, there were 500 bars of Sublime Bitter. According to FashionSnap, the shop sold out in one hour and forty minutes.

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Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop

Looks like there were lots of people ready to buy pricey, gourmet Kit Kats!

Illustration for article titled Inside the Worlds First Kit Kat Specialty Shop
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キットカット専門店が西武池袋にオープン 1本315円の限定品など販売 [FashionSnap]

Photos: FashionSnap, mizakira01, PLAYEST_take_, kogingfreecss, sachicchi1, SYRYSY

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To contact the author of this post, write to bashcraftATkotaku.com or find him on Twitter @Brian_Ashcraft.

Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.

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DISCUSSION

You know when I heard there was a speciality Kit Kat shop I really envisioned more than three flavours. I mean not even regular Kit Kat alongside the gourmet flavours!?