As can be witnessed by their decision to, after only a year, cut their losses and start offering the service for free, Microsoft's Games for Windows Live initiative hasn't exactly set the world on fire. But just because it hasn't, doesn't mean that it can't. What could help spice things up a little? How about, oh, the ability to play XBLA games on both your 360 and PC? Would that help? It's something Microsoft are obviously thinking about, because after being asked about the subject by 1UP's Shawn Elliot, Microsoft's Kevin Unangst replies:

There's lots of issues about price points and models and the benefits to publishers — you have different developers that do things on different platforms. It certainly interests us, and it's one of many things we talk about, the fact that we have a service that spans both platforms opens up all kinds of opportunities like that. When we feel like we have all of the right pieces together, and we have partners who tell us they want to do that, you can expect that it's something we'll look at, much more closely.

Interesting, no?

Games for Windows Head Kevin Unangst Explains Move to Free Live [1UP]