Hideo Kojima Was So Worried About E3 Leaks

Wouldn’t you be, too?

Late last year, Hideo Kojima set up shop once again and announced he was working on a new title. Only this past March, he worked on the Death Stranding teaser starring Norman Reedus. But he was worried info would spill out.


In the most recent HideoTube on YouTube, Kojima talked about E3 leaks and how he didn’t even tell Low Roar, the band whose track “I’ll Keep Coming” appeared in the Death Stranding teaser, what the game was about. The group only knew their music would be appearing in a PlayStation title and had to guess what it might be after seeing a Kojima Productions teaser that read, “I’ll Keep Coming.” The band finally learned that it was Death Stranding while watching Sony’s E3 press conference.

[Image: Kojima Productions]
[Image: Kojima Productions]

“So every single year, there are leaks before E3,” Kojima said. “No matter how careful we are, in this era, something always makes its way to the internet.”

“Up until this year at least half of our stuff has been leaked,” Kojima continued. This time Kojima wanted the announcement to be a surprise. “So, we didn’t let more than five people at Sony know about it. We kept it extremely secret.”

Even with that small circle, concerns remained. “As E3 was getting close, many other titles were getting leaked,” Kojima said. The team wondered if their game would be next. “We were nervous and could barely sleep.”

Kojma, an active Twitter user, said he couldn’t even tweet that he was going to E3. Kojima even went as far as staying at a Los Angeles hotel that was further from the action at E3 so he wouldn’t be spotted. When people did happen to see him and ask for photos, he declined, worrying that his photo would appear online and that people would know he was in L.A. for E3.


The day of the rehearsal, Kojima snuck in a back door so he wouldn’t be spotted and waited in a different area backstage. “Even when going to the bathroom, I had to go to a separate restroom,” he said. But after doing an interview with Geoff Keighley, it became clear that Kojima was in L.A. for E3. When Kojima finally did reveal the game, it ended up being on of E3's biggest surprises.

Originally from Texas, Ashcraft has called Osaka home since 2001. He has authored six books, including most recently, The Japanese Sake Bible.

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E3 Before internet boom: Wow so many new games in progress
E3 now: Meh already saw this 2 months ago