Super Street Fighter IV is $40. Seems steep for an update to a game that came out only twelve months ago. Let's give Capcom a chance to try and explain.
Speaking with Gamasutra, Capcom's Christian Svensson has said that while it wasn't easy settling on a price point (or even a means of delivering the updated characters), a decision had to be made based on the game's userbase and and simple economics.
"It's $40", he said. "We had two choices, and the economics didn't work out on one... No matter what, we were fracturing the userbase, and we had to start from scratch. There was no way to just sort of do an update on the DLC, and if we'd done what we did Lost Planet Colonies — I don't know if you'll recall — basically it had everything had the first game had and a ton more."
"And we did that as our Platinum package. The problem is that it gets a new title ID, which means no cross-play with the original consumers. And the other part is designing the game around, figuring out who has which package, even if you could do that. So, we knew we had to go from scratch. A Platinum [version] wasn't really an option no matter what we did."
"The other part of this is frankly we were putting in so much new content, we thought that a platinum play wasn't the right play anyway. So, going $10 above Platinum/Greatest Hits pricing was sort of a nice compromise. And we haven't announced it, but for those who have purchased and played Street Fighter IV on the system that they play this on, there will be a nifty little special set of things that those people will have the option of enjoying that others won't."
Seems to skirt around the issue somewhat. It's a good deal being $10 over platinum pricing for new consumers, yeah, but that "special set of things" had want to be pretty damn special for existing owners to spend $90 in one year on Street Fighter IV.
Careful, Capcom: Christian Svensson Speaks [Gamasutra]