GameStop's in-store promotional bombardment is about to get a little more...intensive. The company is to launch an improved in-store "TV station" in conjunction with CBS and Reflect Systems, which will see not only select CBS programming (ie TV shows, sports, etc) broadcast directly into stores, but also a range of faux-journalistic services like "previews" and "interviews" with developers. It's to be installed in around 4000 stores across the US, and should begin rolling out next year.
GameStop launches TV network [MCV]