Remember that Dead Island trailer? The ass-backwards slow motion one? Sure ya do! It just won the Gold Prize for Internet Film at Cannes Lions International Festival of Creativity. Congrats!
Remember that Dead Island trailer? The ass-backwards slow motion one? Sure ya do! It just won the Gold Prize for Internet Film at Cannes Lions International Festival of Creativity. Congrats!
DISCUSSION
I hate to make up numbers on the spot so I won't - but I'll just say that I bet a nice group of people who saw the trailer, then finally saw gameplay footage were quickly turned off by what they saw.
It's just a hunch.