Nintendo's Canadian branch recently outfitted some people in Pikmin garb and jumped a pink Pikmin vehicle off a ramp, at the risk of giving children and adults nightmares.
Surely I'm not the only one who feels like I'm having a fever dream while watching this? Or is this how the world looks if you do drugs?
The flying pink Pikmin featured in the clip are one of the selling points of the Wii U's fine new game, Pikmin 3. They're supposed to be able to... fly.
This clip, of course, is just a publicity stunt. We're falling for it by posting it. But it also provides the chance to share this excellent YouTube comment that appeared beneath it: "That shit dropped like a purple Pikmin."