Add cel=shaded screenshots to the Australian rating, achievements and cover art for Teenage Mutant Ninja Turtles: Mutants In Manhattan. The still unannounced game has leaked so much I’m beginning to suspect Activision is trying out a new viral marketing technique.
That's really not an overstatement, because as far as silly exercise commercials go, it's hard to top this Japanese television spot for Wonder Core, a sit-up machine.
It looks so easy to make a viral YouTube clip, right? Wrong! On television show Itte Q, comedian Souichi Nakaoka recently tried his hand at doing just that.
Yikes! A video of destruction caused by a couple throwing things out of their window, including pots and pans, has gone viral in South Korea.
Gain more followers. Add more friends. Increase your Klout score. Get more page views. Get more likes, more subscribers. Go viral.
As I played through the first few levels of Viral's new Facebook brick-breaking game, Robie, I was annoyed by the game's assumption that there was anything about the genre I was unaware of that would require interrupting my play for a tutorial. Then I learned how to bend the ball to my will.
As Assassin's Creed's is basically predicated on brainwashing and an enormous conspiracy theory, it's the perfect subject for the kind of viral clue-hunting alternate-reality game that surfaced on the game's official site this past week.
Yesterday, Nike's football division—that would be football football, not American football—cranked up "My Time is Now," which looks like the big campaign it'll have going during UEFA Euro 2012 in about three weeks. It shows a soccer pitch, the locker room, a team dinner all overrun by ordinary joes. OK, I get all that.
Whoa there, viral marketeers! You have to be careful not to overshadow your product with the promotion, as these lovely shots of everyday people dressing up in Gotham City Impostors garb readily demonstrate.
Reeking of amateurish CG and released by the seemingly nonexistent Japan Institute of Science and Technology, this video depicting a pair of miniature hover cars ripped straight out of Sony's WipeOut series sure gets me hungry for some futuristic racing.
Remember Eli Porter? You probably wouldn't by name. But he's the kid who went viral in the "Iron Mic" freestyle competition with the famous "I'm the best man. I did it." line. And for some reason filmmakers Trent Babbington and Walker Warren decided to make a documentary about that moment—and I'm glad they did.
People in New York City are gathering, getting naked and playing video games. Or are they?
A Homefront promotion for the Game Developers Conference involved releasing hundreds of red balloons in the downtown of one of the most environmentally conscious cities in America. Many floated into its neighboring bay. Bad idea? Yeah, you could say that. [Update] GameStop has released a statement, saying publisher…
The source of the stir created by a Modern Warfare-themed countdown site - believed to be announcing another sequel, or a competitor's - has been traced to a Canadian troupe set to debut a Modern Warfare film next week.
Not a game, but it is a sequel to "Rémi Kart," the hilarious viral vid by Rémi Gaillaird, the famous French prankster who also trashed a supermarket in a Pac-Man video. Rémi Kart 2 is due in February.
A cat innocently wanders by his owner playing Kinect, and is accidentally kicked across the room directly into the camera. Do you want to watch that? Hell yeah! But is it fake? You make the call!
A Dead Space 2 viral campaign launching this weekend took plenty of chutzpah, I'll give it that. Electronic Arts brought in 200 middle-aged mothers under the auspices of a focus group looking at a new game. They were, aptly, horrified.