After the Super Bowl, the MVP is usually presented with some car and if he's a pitchman for another auto maker, it…
Dying in a video game pisses people off. In-games advertising pisses people off. Independent free-to-play…
A few years back, it seemed in-game advertising was going to ruin everything. That...hasn't really happened, with EA…
Last week, Madden NFL 11 slipped in a 3D presentation mode through a promotion with Doritos. It's the old-school…
The latest patch for Madden NFL 11 returns the scorebar pop-up ads last seen Madden NFL 10, but they don't display…
A brief clip gives an idea of the gameplay ramifications of Madden NFL's new "swagger" stat. In short, it's not…
Yesterday we heard of a rating new to Madden NFL 11, the Old Spice-sponsored "Swagger." Rumor had it that the rating…
In the rollout of Madden player ratings, few noticed the attribute "SWG" - for swagger. But a leaked screenshot in…
Some APB fans have checked their account management pages and noted a paid subscription option that will remove…
The inclusion of a free virtual version of Renault's electric Twizy Z.E Concept car in The Sims 3 should go great…
Apparently tired of giving space to "Knobby Tires" and "Synthetic" on its virtual stadium walls, Electronic Arts is…
Last year, MLB 2K9 rubbed plenty the wrong way when park dimensions and outfield signage seemed blatantly…
Paid downloadable content and in-game advertising are two touchy issues in gaming discussions, and two recent…
Madden NFL 10's in-game advertising arched some eyebrows when it released, but the grousing quickly blew over. The…
Talk of urinals and deodorant ads in games got me wondering how long people have been talking about in-game ads. I…
I think I can tell when ad people are joking. I tested that skill recently at an in-game advertising event. The…
Hey you got your video game violence in my in-game ads! You got your in-game ads in my video game violence! Two…
Meet Smooth Jarvis, the new character for the PlayStation Network game PAIN, brought to you by the fine folks at…
In the cinematic opening to every game in Madden 10, the team logos slam to the turf, game-of-the-week style. Then…
In-game advertiser Double Fusion announced today that it was bringing "dynamic video advertisements" to WipEout HD,…