YouTuber Chips.
Screenshot: HikakinTV

Potato chips featuring the images of popular Japanese YouTubers, such as Hikakin (pictured), are going on sale later this month.

In Japanese, the bag reads “Yuuchuubaa Chippusu” (ユーチューバーチップス).

Screenshot: HikakinTV

The chips are “lightly salted flavored.”

Image: UUUM

The chips come with collectible YouTuber cards, and there are already inevitable YouTube clips.

Of course, there are.

Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.


Originally from Texas, Ashcraft has called Osaka home since 2001. He has authored five books, including most recently, Japanese Whisky: The Ultimate Guide to the World's Most Desirable Spirit.

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