The head of the 375-person development studio Artificial Mind and Movement realized his company had a bad name. So, today, they've changed it, and revealed two sequels in the process:

Wet 2. Naughty Bear 2.

They're coming from the studio now known as Behaviour Interactive. Live with that "u" in there, Americans.

Starting today, then, A2M is Behaviour. The company still consists of development teams in Montreal, Quebec and Santiago, Chile. One team in Montreal, the "gamer studio" is making the two newly-revealed sequels. Wet 2 is a follow-up to the Kill-Bill-style 2009 adventure of a female bounty hunter who uses swords, guns and slow-mo killing moves. Naughty Bear 2 is a follow-up to the kid-unfriendly 2010 game that lets teddy bears kill teddy bears. This new one is coming to Xbox 360 and PlayStation 3.


Behaviour CEO Rémi Racine declined to reveal anything else about the new games during a recent telephone interview with Kotaku. His focus is on the name change.

"We feel we needed a better name," he said. The name Behaviour, formerly used by the company in the late 90s but abandoned for the one often abbreviated as A2M, is shorter and easier to remember, the boss said.


The company hired someone to help them with this name change. The well-spent conclusion, according to Racine? "They basically explained to us the name isn't as important as what you do with it."

Other Montreal teams at Behaviour are split, working on portable games, online games (Racine: "our first web game will be launched in the beginning of the year with major media partner), and a family games studio handing Sims 3 for Wii, among other projects. The Santiago team is focused on Xbox Live Arcade and PlayStation Network.