While Capcom's open-world action game Dragon's Dogma has attracted a fair amount of interest, it hasn't generated even a fraction of the buzz of say, a new Resident Evil game. Capcom helps it along by slipping a token for access to the Resident Evil 6 demo inside every copy of Dragon's Dogma.
To further demonstrate the popularity of Dragon's Dogma versus Resident Evil 6, I didn't feel the need to mention that Capcom also dated the action game for May 22 in North America (25 in Europe) in the headline, choosing instead to place it here so folks know when they'll be getting those vouchers.
Want to get into the demo faster than anyone else? Be an Xbox 360 owner. Xbox players will gain access to the Resident Evil 6 beta on July 3, while PlayStation 3 gamers will have to wait until September 4 (5 in Europe).
For those interested in Dragon's Dogma on its own merits, Capcom also revealed plans to support the game extensively through post-release downloadable content, and has set up cheesy retailer-specific preorder bonuses at GameStop, Best Buy, and Amazon.com.
I'd say sales projections just went up.