This Week In The Business: The Only Answer To Star Wars

Illustration for article titled This Week In The Business: The Only Answer To iStar Wars/i

QUOTE | “Star Wars is a thing that shaped my whole life. You get invited to join the team? There’s only one answer, ‘Yes.’” - EA Visceral creative lead Amy Hennig talks about the allure of Star Wars bringing her to work at EA.

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Elsewhere in the business of gaming this week...

QUOTE | “Nintendo has always been like that, we are like indies” – NES creator Masayuki Uemura talking about the indie spirit that drives people within Nintendo.

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QUOTE | “I think as an indie these days, you have to be very happy if you can break even” - Palringo’s Magnus Alm on the challenge in mobile and leveraging community to help with costs.

QUOTE | “I’d just like to take the time and say that we’re sorry. We’ve done a lot of things right in the past, but these past few weeks we screwed up.” - Almir Listo, Overkill’s global brand director, apologizing for the controversial introduction of microtransactions and pay-to-win mechanics to Payday 2.

STAT | 30 million – The number of units Sony has confirmed sold for PlayStation 4 during its first two years on the market, far outpacing competing consoles in the current generation.

QUOTE | “People are weird: the more traction a campaign appears to have, the more others feel the project is worth their time.” - Heart Shaped Games founder Scott Brodie outlines the tricks of the trade that fellow indie developers should employ when looking to launch Kickstarter campaigns.

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STAT | $5.5 billion – The worldwide digital game revenues in October according to SuperData, which reported that digital sales were up 7% year-over-year, driven in part by FIFA 16.

QUOTE | “We had high expectations that diminished somewhat as it got closer, and then it failed to hit those lowered expectations.” - GameStop COO Tony Bartel talking about the “slow start” the retailer dealt with for EA’s Star Wars: Battlefront; Halo and Assassin’s Creed also missed expectations.

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QUOTE | “Will the Indian mobile games market provide safe shores from the Chinese cliffs?” - SuperData’s Joost van Dreunen discussing the huge growth potential for games in India and how it may be a safer bet for Western publishers than China.

QUOTE | “We’ve never done a thing before where negative players don’t have access to an entire system.” - Riot’s lead designer of social systems Jeffrey Lin explaining how Riot is locking out antisocial players from its new loot and crafting systems.

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Image: Stefano Buttafoco / Shutterstock.com

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DISCUSSION

“We had high expectations that diminished somewhat as it got closer, and then it failed to hit those lowered expectations.” - GameStop COO Tony Bartel talking about the “slow start” the retailer dealt with for EA’s Star Wars: Battlefront; Halo and Assassin’s Creed also missed expectations.

Or it could be that Gamestop isn’t exactly the best place to shop for new titles anymore (was it ever?). I mean Bestbuy shaves of 20% off new titles for Gamer’s club members and Amazon Prime takes $10 off for select titles. Target just had a B2G1 free for new titles a couple of weeks ago, and I’ve never seen GS do that for new releases.

Not that SW: Battlefront is blameless since I wasn’t too impressed with it. Holding off on it until all the DLC content is revealed and get it all in one package, maybe they’ll add some Clone War maps and I’ll be able to roll around as a Droideka again.