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This Week in the Business: 'Sony Can Afford to Lower the Price of Vita'

Illustration for article titled This Week in the Business: Sony Can Afford to Lower the Price of Vita

What's happened in the business of video games this past week ...

QUOTE | "Sony can afford to lower the price of Vita."—Analysts discuss whether the PS Vita is too expensive and if the $249 sticker will turn consumers away.


QUOTE | "Gabe Newell is Reader's Choice for Person of the Year"—IndustryGamers Editor-in-Chief James Brightman announcing the winner as voted on by nearly 12,000 readers.

QUOTE | "Steam's market share can only shrink."—GamersGate's CEO Theo Bergquist talking about how GamersGate sees the digital distribution market in 2012.


QUOTE | "This is the best handheld gaming device ever created."—Sony's director of hardware marketing John Koller making an obviously unbiased assessment about Sony's PS Vita.

STAT | 1.5 Million – Number of players Star Wars: The Old Republic was estimated to have before the game even launched officially.

QUOTE | "If we had to do it all over again, we would have waited another year."—SOE boss John Smedley lamenting some of the mistakes his team made on the now dead Star Wars Galaxies MMO.

QUOTE | "3G PS Vita will not be a massive success."—Asif Khan, CEO of Panoptic Management Consultants, weighing in on whether consumers will shell out an extra $50 for the 3G-enabled PS Vita.


QUOTE | "People are fired up about Fire." – Josh Tsui, president of Robomodo, talking about why developers love the Kindle Fire.

STAT | 96%—Percentage of social game players who don't buy virtual goods according to a study of more than 2,000 social gamers.


QUOTE | "Angry Birds is cute and everybody plays it for a while but they get burned out."—Henk Rogers, Managing Director of The Tetris Company, talking about why Tetris is a better game than Angry Birds, which he simply sees as a fad.

QUOTE | "Zynga's first-mover advantage is considerable."—While many have been skeptical of Zynga's IPO, analyst Michael Pachter has been quite bullish, rating the stock "outperform."


QUOTE | "Japanese people... are rightly seeing their quality."—Shuhei Yoshida, Sony's president of Worldwide Studios on why Western-designed games like Uncharted: Golden Abyss are getting great pre-orders in Japan.

This Week in the Business courtesy of

(Image from Shutterstock)

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"Sony can afford to lower the price of Vita."

Most people I know have been echoing this sentiment since the price was announced, but the nerds of the internets are quick to defend Sony with the typical, "It's a powerhouse of technology, so it's worth the price" bullshit. Although I'm excited for it, I really don't want to pay close to $300 (with the required memory card) just to enjoy a game, and the price is really a gimp leg to an otherwise healthy horse. Please make it worth it this time, Sony. The PSP was the greatest disappointment in all of my years as a gamer, and I could do without a repeat of that failure (IMO).