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This Japanese KFC Website Might Make You Feel Sick

Illustration for article titled This Japanese KFC Website Might Make You Feel Sick

Nothing like creating fast food websites that can make your customers feel ill! Warning: this post contains imagery that actually might make you dizzy or sick.

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Are you ready? Here we go:

Illustration for article titled This Japanese KFC Website Might Make You Feel Sick
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These illustrations are the work of Akiyoshi Kitaoka, who is a psychology professor at Ritsumeikan University that studies visual perception.

Illustration for article titled This Japanese KFC Website Might Make You Feel Sick

Above, you can see a warning for the site, telling people not to look at it too long. That's popstar Kyary Pamyu Pamyu, whom Kotaku has featured a few times before (here, here, and here).

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The warning actually pops up after the site is opened for less than a minute.

"Kind of them to give us a warning," wrote one commenter on 2ch, Japan's largest online forum. "I feel like I'm gonna barf," added another.

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KFC shouldn't make you barf! Neither should these Krushers! Though, this might be the first fast food website that actually makes people truly ill.

Here is the KFC commercial that the website is based on. This is part of KFC's "kurakura" (クラクラ) campaign. In Japanese, "kurakura" can mean "dizzy" or "giddy". Here, it's used in a wordplay, because "Krushers" is written as "Kurasshaazu" (クラッシャーズ) in Japanese.

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Click Here IF YOU DARE [Krushers]

To contact the author of this post, write to bashcraftATkotaku.com or find him on Twitter @Brian_Ashcraft.

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Kotaku East is your slice of Asian internet culture, bringing you the latest talking points from Japan, Korea, China and beyond. Tune in every morning from 4am to 8am.

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DISCUSSION

How the heck can there be people who don't like it? I think it's brilliant.