This fall, a new Hello Kitty shaped mobile phone will go on sale. Where? Japan, where else.

Priced at 12,000 yen (US$100), the Wi-Fi and Bluetooth enabled phone comes with a rather small 1.54 inch screen. However, when you close the flip phone shut, it looks like a small Hello Kitty figure.

This might be good for those who want an interesting second phone, kids who need their first one, or people who adore Kitty-chan.

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