South Park: The Fractured But Whole Got Its Title Because They Couldn't Use 'Butthole'

The next South Park video game was originally called ‘The Butthole Of Time,’ series creator Trey Parker says in a recent dev diary for the game. But they just couldn’t pull it off.

See, when Parker and co-creator Matt Stone took this potential title up the chain of Ubisoft decision-makers, word came down that retailers wouldn’t allow them to use the word “butthole” in their title. Conservative chains like Walmart and Target probably wouldn’t have wanted a display case called South Park: The Butthole Of Time. As much fun as that would have been.


“So I just sat there at my desk for hours,” Parker said, “how do I get butthole, butthole, butt hole, butt hole, but hole, but whole!”

This dev diary, which Ubisoft released over the weekend, is a lot of fun. If, like me, you’re ridiculously excited for this game, you’ll enjoy it quite a bit.

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