"I'm here to capture or kill Bill Williamson." "Heh heh. Okay." The best trailers, like this one, tell their own little stories. They look great. They sound great. They tease and pull and get you leaving thinking about what you just saw.


The GTA V launch trailer is another of my favorites:

And of course there's the second GTA V trailer, enhanced by Stevie Wonder, because everything is better with Stevie Wonder.

Hell, all of the GTA V trailers are pretty damn well done:

GTA IV's Episodes from Liberty City has another stand-out trailer:

And here's a special throwback from the PS2 era, just to remind you that Rockstar's always been good at this stuff:

Last-Gen Heroes is Kotaku's look back at the seventh generation of console gaming. In the weeks leading up to the launch of the PlayStation 4 and the Xbox One, we'll be celebrating the Heroes—and the Zeroes—of the last eight years of console video gaming. More details can be found here; follow along with the series here.