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Report: Apple Gaining Fast On Nintendo

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Ah, this might be what Apple was talking about when it claimed it was the "number one portable game player".

While the comment made recently by Steve Jobs raised eyebrows - mostly because he never backed it up with figures - research from NewZoo shows that while Apple's iDevices (iPod Touch, iPhone, iPad) are the second-biggest games devices in the US, they're rapidly gaining on Nintendo in first place.

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NewZoo reckon that 40.1 million Americans use their iDevice to play games on, compared to Nintendo's DS install base of 41 million. Now, this is a research firm extrapolating figures based on sample groups, not the US Census Bureau, so those numbers won't be water-tight. They are, however, indicative of a trend that will inevitably see Apple's devices overtake Nintendo's as what you'd probably call the "most-used portable gaming system".

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That's not in terms of individual use. I'd never play an iPhone game for 200 hours like I did Advance Wars DS. But it is in terms of the number of devices out there that people are playing games on, and casual/rubbish games many of them any be, it's still impressive that Apple has become a challenger to Nintendo (who despite claims to the contrary are in direct competition with Apple for mainstream consumers' spare time) without ever actually releasing a dedicated gaming platform.

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Apple Poised to Overtake Nintendo as U.S. Portable Gaming Market Leader [FingerGaming]