Pop Star YouTuber Captures The Hell That Is Being Online

One YouTube pop star has created a catalogue of every single YouTube video possible, and now you never have to go online again.


That Poppy is a project created by director Titanic Sinclair. That Poppy is a pop star and a YouTuber with a channel deliberately unlike other singers of her genre. Instead of saccharine, over-earnest confessions of how much she loves her fans, Poppy stares, dead-eyed, into the middle distance, often repeating a single phrase until it loses all meaning.

In a way, she’s made every YouTube video, ever. Her channel is an index of every insincere apology, desperate bid for views and assurance that they couldn’t do it without her fans you’ll ever see. That Poppy is not only skewering the absurdity of people who make a living as public figures on the internet—she has it out for the entire experience of being online.


If you look hard enough on Twitter you’ll find an example of every single way to be mad online, but That Poppy gives us a better look at all the other ways we behave on the internet. That Poppy’s channel provides a guideline for how YouTubers act, and then how their public reacts to that. Here’s some extremely specific internet emotions and experiences That Poppy has distilled.

Hey guys:

That very sincere and not at all fake feeling of when you just really love your fans:

When you fucked up and should apologize, but also really do not believe you should have to:

When being online feels like a crushing weight on your chest, but you won’t log off:

When you have nothing to say but are compelled to speak anyway:

As strangers online give you validation for things you do, you must deliver them a moment of recognition, because it is important that they don’t stop validating you:

A new video from your favorite YouTuber feels like a potent hit of dopamine:

Your views have plateaued:

Despite everything, you feel incomplete:

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Sure, great laugh, and really a good summation of the majority of Youtube channels out there (we’ve all done stuff like this) - but it also rings immensely hollow to me. She’s making very good money from doing this, much more than 99% of people who are going to click these videos, surely satire loses it’s edge if you’re directly profiting off the same group of people?

From what I see she’s found a way to make easy videos that bring in a tonne of money and she’s whoring the hell out of it. Absolutely fair play to her but she’s no different from everybody else.