Drink mead, World of Warcraft fans? If you don't, you may want to start, then start drinking from one of these.
It's a new entry in Taverncraft's line of steins and tankards (they've done Warhammer Online ones previously), and rather than go the dignified route and emblazon it with heraldry and heroic deeds, they've slapped some murlocs on the front and a rather fetching solid pewter murloc on the lid.
Those after something a little less fishy can instead opt for one of the other new WoW offerings: the "Alliance United" or "Blood of the Horde" releases, which aside from looking a little more serious also have fancier expensive variants, where the pewter lid is replaced by one with a lining made from 18k gold.