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Nintendo Explains The Nintendo 3DS's Price Point

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In Japan, the Nintendo 3DS will cost ¥25,000. That might be high considering how Nintendo has priced its portables in the past. The company explains why.

When asked why the portable was going to cost ¥25,000, Satoru Iwata explained the decision was based off things like the response when the actual portable got when it was shown this past June at the E3 gaming expo.

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When Sony launched the PSPgo in 2009, the company said it cost US$249, because "there was a certain premium that is associated with it".

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If Nintendo thinks it can charge ¥25,000 for a portable and people will buy the 3DS, it will!

任天堂:今期純利益予想を半分以下に-「3DS」越年で(Update2) [Bloomberg]