Granted, it’s worth noting that Blevins did recently post something like that in the form of his top-of-the-line, extremely blue new stream room. And while there were definitely some responses like “stop flexing, we get you are rich,” others expressed excitement and awe. Since Fortnite came out, a major part of Blevins’ appeal has been his meteoric rise to fame and fortune—the broken records, the mainstream recognition, the collaborations with rappers and demographically adjacent figures like, er, Ellen DeGeneres. Longtime fans feel like they’re with Blevins on that journey, while newcomers just want to see where it all ends up. “I’ve been with you since your first video,” reads a comment on a behind-the-scenes video of the new stream room, echoing a commonly repeated sentiment among Blevins’ fans.

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The real issue here is twofold: One, Twitch streaming is still tied to increasingly unrealistic expectations of authenticity, of real people chilling, playing video games in their bedrooms, and feeling like they’re viewers’ best pals. The further somebody like Blevins strays from that—even if, arguably, he hasn’t been that in a while and never was in many respects, because streaming is ultimately an act, just like any other performance—the more blowback they’re likely to face.

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The second part of it, though, is more specific to Blevins. There’s a pervasive narrative that he’s turned “toxic” in recent months. He rapped a slur, he won’t stream with women, he rages and reports people he thinks are cheating or stream sniping. And so, even as fans are impressed by Blevins’ accomplishments, they feel betrayed. “Ninja, this video is awesome. This is why we love you,” reads one of the top comments on the stream room video. “BUT, lately you’ve turned into the most toxic, hating creator in the community at the minute. Please take a break and come back once all this toxicity has left. Don’t hate me.”

But of course, Blevins is only human, and he’s a human who happens to be under more pressure than many. He’s fabulously wealthy, but he’s also constantly performing for immense live audiences and constantly escalating those performances. It’s not surprising to see him lose his cool. When people are under stress, tempers flare. It’s also about as “authentic” as it gets, but Twitch fans have been conditioned to rarely want to see streamers’ ugly sides—only the quips and the quirks. Blevins has said quite a few dumb things and made some big mistakes—and he is ultimately responsible for those things—but there’s more to it than a simple, sudden heel turn. He is, in part, a product of his career and a platform that can drive the people who butter its bread to the brink.

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During the Keemstar interview, Blevins said he plans to stop “giving more ammunition to fuel the fire” and is more focused on moving forward than looking back.

“The amount of incredible things that are coming in the next four months, five months—it’s gonna blow people’s minds,” he said. “It’s so ahead of just streaming and gaming now that this stuff is just more of an annoyance than anything. I’m just trying to continue to do big things. Fortnite’s amazing, gaming streaming’s amazing, but we’re taking this whole Ninja thing to [the] next level.”