Call of Duty isn't only enjoyed by businesswomen, construction workers, line cooks and hotel concierges—professional basketball players and late night talk show hosts love it too! Or so says the first, explosive Call of Duty: Black Ops ad.
Activision and Treyarch tap the star power of Kobe "Mamba" Bryant and Jimmy "Proud n00b" Kimmel to shill the next big Call of Duty game, hitting the PlayStation 3, Xbox 360, PC and Wii next week. Celebrities, they spray 'n' pray, they spam grenades, they fire wild RPGs — they're just like us!!
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First Black Ops commercial: Kobe & Kimmel [One of Swords]