We all know Candy Crush Saga is addictive, but have you ever wondered why?
Watch Anthony Carboni of Discovery News give an overview of the science behind addiction and talk about how free games like Candy Crush try to trick your brain. The main takeaway? If you're going to play something addictive, at least pay a couple of bucks for a game that isn't trying to give you the shakedown.
*cough* *cough* Threes *cough*.