Welcome to 2017.
The pop star will be a character in free-to-play mobile title Final Fantasy Brave Exvius, which was released on iOS and Android around six months ago.
Here’s some footage of the character:
And here is a very strange photo:
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And here’s Grande cosplaying as...herself, I guess.
Note that this kind of cultural tie-in is not strictly a first for the franchise; British pop star Leona Lewis did a bunch of stuff for the release of Final Fantasy XIII, including singing the game’s theme song.
Though she did not appear in the game as a cute little cartoon character with giant bunny ears.