Danish advertising firm Uncle Grey, in an effort to hire the kind of people they were looking for, decided against paying magazines and newspapers and websites for job ads, and instead paid some Team Fortress 2 players instead.

Those players had to change their names to that of the company, and while playing had to run around putting up posters advertising the vacant positions.

It's a neat idea as a one-off, sure, but I have to avoid enough spruikers as it is when I go out in the real world. If i have to put up with them in Team Fortress 2 as well, I will not be pleased.

[thanks Gaetan!]