What's the PlayStation Network downtime cost you? Some time playing games? It's cost Japanese publisher Capcom a lot more than time.
Speaking out against the hackers who have crippled Sony's online network for over two weeks now, Capcom senior vice president Christian Svensson has written on the company's forums "as an executive responsible for running a business, the resulting outage [is] obviously costing us hundreds of thousands, if not millions of dollars in revenue that were planned for within our budget. These are funds we rely on to bring new games to market for our fans."
I feel slightly more sorry for anyone involved in the latest SOCOM game, since that's practically dead in the water thanks to this whole mess (it launched a day before the PSN was taken down), but yes, let's not forget, other publishers are also being adversely affected not just by you not playing their games, but by not buying crap for them, either.