Now that the Tokyo Olympics has scrapped plans for that stupidly expensive stadium, it can focus on other things. Like questions over its new logo.

The 2020 Tokyo Olympics logo was revealed this week with a fancy intro clip. Art director Kenjiro Sano, one of Japan’s top graphic artists, designed the logo.

According to the official press release (via Under Consideration), the Tokyo Olympics logo is filled with symbolism:

The black colour of the central column represents diversity, the combination of all colours. The shape of the circle represents an inclusive world in which everyone accepts each other. The red of the circle represents the power of every beating heart.

However, many Twitter users have alleged that the Olympic logo is similar to the logo for Th√©√Ętre de Li√®ge in Belgium, going as far to call it ‚Äúplagarism‚ÄĚ („ÉĎ„āĮ„É™ or ‚Äúpakuri‚ÄĚ in Japanese).


The Th√©√Ętre de Li√®ge logo dates from 2013.


On Twitter, graphic designer Olivier Debie uploaded the animated image below, asking if the Tokyo Olympics logo was plagarism. Note that even the fonts do appear somewhat similar.


As Fashion Snap reports, other Twitter users say the logos are different. Well, what do you think?

To contact the author of this post, write to or find him on Twitter@Brian_Ashcraft.


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