The Other East Coast Lich King Launch

While perhaps not as glamorous as the posh New York City Best Buy launch Jim attended last night, the other end of the East Coast was representing last night at the Mansell GameStop in Roswell, Georgia for the World of Warcraft Wrath of the Lich King midnight launch. There were chicken wings, and pizza, and...more… » 11/13/08 2:00pm 11/13/08 2:00pm

Best Buy New York Lich King Bash - Now With Morhaime

Millions of people will be lining up around midnight on Wednesday evening for the launch of World of Warcraft's latest expansion, Wrath of the Lich King, but the lining up promises to be much more entertaining at the Best Buy at 44th Street and 5th Avenue in New York, New York. That's Blizzard's chosen store for East… » 11/10/08 11:20am 11/10/08 11:20am

GameStop's Gears 2 Launch - Dude Huge Does LA

If I were a GameStop employee right now I would be so very sick of midnight openings, unless of course I worked at the Universal CityWalk location in Los Angeles, where they'll be hosting the official “‘Gears of War 2’ Midnight Mayhem” event. Dude "Cliff Bleszinski" Huge himself will be heading up an all-star lineup of… » 11/03/08 10:40am 11/03/08 10:40am

Madden 09 Launch - GameStop Goes The Extra Yard

You might not remember the Mansell GameStop store from the Grand Theft Auto IV launch, but GameStop certainly does. Back in April, when GTA IV launched, I did a piece comparing the lively, cheery event held at the Windward Parkway location in Alpharetta versus the rather staid, everyone just standing in line deal held … » 8/12/08 10:20am 8/12/08 10:20am